1. By 2010 the Utah Peace Officers Association will increase its membership to 50% of those who are eligible for membership.

To do this, the UPOA will:
Address each POST class explaining the history of, and the benefits of joining the UPOA.

Advertise the benefits of membership:
  Public Information Officer
  Regional Representatives
   They are responsible for contacting members in each agency
  Update flyers
  Magazine
  Automobile Insurance
  Advise members of the issues we support by using the Legislative
   Representative and reporting on the web site

Encourage Payroll Deductions in each agency, or for departments to pay the fee
  Requires administrative support
  Regional Representatives will contact each agency to promote automatic
   deduction
  Regional Representatives will emphasize that membership results in free
   POST Certified training for the member (this may defray some 
   agencies' training costs)
  Recognize, at the Chiefs' convention, with a plaque, those agencies who
   have 100% UPOA membership
  Announce the dollar savings to the department which utilizes UPOA training

Develop a Membership Drive Committee

Enhance e-mail usage
  Provide a web site signup
  More use of the Regional Representatives
  Ads in the magazine

2. Become more visible in the state

Create multiple decals
  Member
  Supporter
  Life member
  Board Member
  Honorary Colonel

Web site
  Index by topic
  Membership login for secure issues

Have a representative at the Sheriff's and Chief's conventions
  Offer trades for free booth space (give them space at our conventions)

Appoint a Public Information Officer to explain to the public and media the stances
  the UPOA takes

Sponsor and get involved in community programs
  Crime Prevention Conventions
  Night out Against Crime

Become a source for grant research
  This would be available to agencies and other associations

3. Create a distinct identity for the UPOA through merchandising
  (i.e. shirts, decals, hats, mugs, pens, pin, etc)

4. Emphasize lobbying for law enforcement issues
  Law Enforcement Committee
  Retirement Board Representative

5. Become a source for other associations

6. Become recognized as the association which represents all of law enforcement